Marketing

  • The Art of Recycling: How to Repurpose Social Content

    In today’s digital world, folks are accustomed to surfing through a constant stream of entertainment and informative content. When marketing your firm, it can be a time-consuming and sometimes difficult process to consistently create new and engaging material. How can you continue to...

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  • Representing Relatives: Should You Work For Family Members?

    Your family members are probably some of the last people you’ve ever considered representing. But when a situation arises where your immediate or extended family members need legal help or representation, there’s a good chance they’ll look to you for...

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  • Negative Reviews: Professionally Responding to Client Concerns

    The online marketplace has forever altered the way customers and clients interact with the businesses that they work with. And your firm is no different. The more clients you represent, the greater the likelihood that you will receive your share...

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  • Protect Your Firm From These 5 Social Media Blunders

    Social media is a powerful tool for connection with friends and colleagues. Many professionals of all stripes have flocked to platforms like Facebook, Instagram, and Twitter to expand their networking circles. However, lawyers on social media need to consider the...

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  • Conflicts of Interest: How to Spot and Avoid Them

    Unraveling the details of a case takes dedication and persistence to learn the truth and accurately communicate it. After all, that’s why your clients hire you in the first place! However, there are some gray areas that make transparency complicated....

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